3rd Coast Grappling Announces Switch From FloGrappling To FITE TV

Photo: iRull

Over the past couple years, Texas-based jiu-jitsu promotion 3rd Coast Grappling has been streaming their events on FloGrappling. Now, they’re making the jump to a different platform.

3CG promotor Ryan McGuire told the Jiu-Jitsu Times that the company had three offers on the table following the end of their contract with Flo after 3CG 5. “We went with the one who seemed to ‘get’ what we were wanting to do and who was willing to give us the support and creative control needed to take our product to the next level,” he said.

McGuire says that the promotion will now be streaming exclusively with FITE TV for the next two years, with the aim being to put on between four and six big events per year. “The creative team at Fite have worked with everyone from the WWE and the UFC to Mike Tyson and Roy Jones to Jake and Logan Paul to Bareknuckle Fighting. They’re innovative and forward thinking and a little crazy…kind of like us,” he says. “Kim Hurwitz (their CMO) and Keith Evans have been awesome, and we look forward to a great partnership starting with 3CG VI, April 3rd only on FITE PPV.”

A significant difference between 3CG’s partnership with Flo and FITE will be the payment and access to the events. Flo uses a membership plan, which costs $12.49 a month or $149.99 a year. 3CG will now be running on a pay-per-view format, with all the prelim matches streaming for free and the main card costing $14.99 to watch.

3CG will kick off their 2021 schedule with their sixth premium event on April 3. The main event is set to be announced on February 1st (which is the same date tickets go on sale), and though we can’t tell you what it is just yet, trust us — you won’t want to miss it.


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